DV2750

OLD MANTIN

DV2750

What do we want to do?

 I want to change the current market Mantin.

        We sell metal shop in Mantin together into a super market. After the formation of all the metals market come together, there will be problems. If the disposal of scrap metals.

How to Start a Scrap Metal Recycling Company

One of the most difficult (and dirtiest) businesses to establish is scrap metal recycling. However, it is a very profitable business. Just recently, we published an in-depth feasibility study report on how to start a recycling business from scratch. So in this article, we will be focusing on one aspect of recycling and that is “Scrap Metal Recycling.”

Scrap metal recycling is a very lucrative business, though it is quite capital intensive and requires a lot of technical know-how. When people hear the word scrap metal, what comes to their mind is aluminum or iron waste. What most people don’t know is that Gold, Silver, Copper, Lead, Tin, Nickel, etc are all metals; and they can be recycled.

So you shouldn’t limit your mind to only aluminum cans, as there are other money making avenues aside aluminum cans. Now for those who are yet to understand what scrap metal recycling is, here is a brief definition.

What is Scrap Metal Recycling?

In the simplest of terms, scrap metal recycling is the process of re-manufacturing or reproducing old metal products like old cars, steel, aluminum, etc into new products. Rather than use extraction from minerals and raw materials, these presumed junks are recycled and resold to the consumers. Now what are the profit potentials of running a recycling business?

5 Benefits of scrap metal recycling and why you should start this business

1. Scrap metal recycling is a very lucrative business and there is a huge market for its end products.

2.  Running a scrap metal recycling plant is cheaper and uses less energy; especially when compared to the manufacturing or extraction of metals from their ore or raw state.

3.  The scrap metal recycling business is a trending business with more potential in the future, because as people become more eco-conscious and the government implement policies targeted at environmental protection; your business will simply grow spontaneously.

4.  As a metal recycling entrepreneur, you are contributing your quota in the campaign for natural resources conservation. You will also reduce environmental degradation, pollution and greenhouse gas emissions as the production of metal from virgin ore releases far greater amount of greenhouse gas emissions when compared with recycled metal.

5.  When your recycling company is up and running, it will contribute to the economy with respect to the Gross Domestic Product; and also create job opportunities for many, both directly and indirectly.

How to Start a Scrap Metal Recycling Business – Sample Business Plan Template

1.  Make the decision

You have to decide within yourself if you really want to enter the recycling industry, as this business is not child’s play. It takes effort, time and resources to setup and run a recycling plant. If you believe you are up for the challenges involved, you then need to decide whether to open a general metal recycling facility or a recycling center that focuses on just one or a few targeted metals.

If you are going to focus on a single metal, which would it be? Gold, aluminum, copper, etc? Of course, opening a metal recycling center requires significant investment in land and equipment, so you must be up for it.

2.  Do a preliminary feasibility study

After deciding to start this business, you will need to conduct a preliminary feasibility study to determine if a scrap metal recycling business will be viable in your geographical location. This is important to avoid expending money on conducting a full scale research, only to find out that the business is not worth the stress. During your research, you need to find out:

The top three metals recycled in your market based on the prices per pound for reclaimed scrap

The best place to site your recycling plant

The number of competition in the local market and the estimated volume of scrap available in your market

The current prices for recycled metals in the finance or business section of your local newspaper, in scrap metal pricing journals and online

How many of these recyclers are in your market (competitors) also find out an estimated volume of the metal they recycle each month.

3.  Write a business plan

After determining that a market exists locally for your yet-to-be established services, you then need to prepare an in-depth business plan. Planning and organization is essential in every business. You need to have a guide to run your scrap metal business smoothly towards success.

A sample scrap metal business plan is what you need, to give you a head start in running your business. You can use it as a framework to write down your personalized business plan. It is also a document you can consult to measure and asses your business performance. This plan will cover the ups and downs of the metal recycling business. Below are some key points your business plan should contain.

A Sample Scrap Metal Recycling Business Plan Template

Table of Contents

Sometimes, you forget that the simplest details you neglect can actually help you a lot. Looking for important information quickly can be a problem if it does not have a table of contents. So therefore, a table of content must be included in your scrap metal business plan to allow you to quickly see the information you or your investors are looking for.

Executive summary

In this section, you need to write down the overview of your plan. Talk about your business and the services you offer. Discuss how can you make profits and how do you plan to achieve your goals. If you have any experience regarding the scrap metal business, talk about it as well.  A good scrap metal business plan must contain a well written and catchy executive summary, so that the investors will take interest in your plan.

Company background

In your scrap metal business plan, it is important to describe the team behind your proposed company including the owners. Do not forget to write the business name, address and contact numbers. You will also need to state how you came up with your idea and how the idea has evolved over time.

Products and services description and purpose

In this section, you must be specific and detailed in writing your products and services description. Discuss how your business will differ from what your competitors are offering. Place the right price tag on your product or service. Describe your business purpose and how will it help consumers.

Legal status

The legal status is an important part of your scrap metal business plan. Hence, you should indicate in your plan if your business is the product of a partnership, a sole proprietorship or a limited corporation and your reason for your choice of legal entity. Investors need to know this for future liability purposes. You must also indicate the steps you are going to undertake in applying for appropriate business licenses.

Marketing strategy

An essential part of a metal recycling business plan is the marketing plan; which spells out in detail how you intend to sell your product. Write down the studies you undertook in choosing your type of target market and its size. Discuss what specific group of individuals you will focus on and the deals you are going to offer them. Include the methods you will use for advertisement and sales. Project the estimated costs and time period for your advertising campaigns. Discuss your sales targets, projected goals and how to reach them.

Management strategy

Finally, you should include the process of how you intend managing your business. This will also cover how you will monitor your business, how you will go about with the financing, recruitment and hiring, product development, etc. It is also important you include a risk sensitivity analysis, and your financial projections.

4.  Obtain the necessary business license and permits

Before setting a recycling plant, it is very important you consult with an attorney. Consult the necessary websites to ensure you understand and comply with all state and local restrictions and to obtain the necessary permissions and the licenses required to operate this type of business.

5.   Purchase the necessary equipment

To start this business, you will need a vehicle like a recycling management software, business cards, an SUV, truck or van to transport both your junk goods and recycled products. In addition, you must procure some containers to make the sorting and transporting task cleaner, and easier. To complete your scrap metal business, you will need some heavy gloves, and a jumpsuit to protect you from dirt, and sharp scraps of metal.

And when it comes to the heavy machinery, you need to find out the equipment and facilities you will require to start your metal recycling business. For instance, tin recyclers might have their own smelting operation or may simply receive the scrap tin and then pay the customers based on the current pricing minus the profit margin. Then the next step is to send the scrap tin to a third-party smelter that will pay the market price for the metal.

6.  Look for suppliers and customers

To get your business rolling, you need to determine where your best opportunities are for sourcing scrap metals, and develop a collection routes. Your scrap metal source may include small businesses, auto repair shops, demolition sites, plumbing businesses, mechanics, electricians, land scrapers, and plumbers. On the other hand, you can start with neighbors living within your place of residence. They will definitely love you for taking away their useless junks for them.

7.  Encourage Word of Mouth Advertising

Since you are already interacting with your customers, it will be efficient if you advertise at the same time. And to make it more effective, you must satisfy your customers. You can satisfy them by making sure that your collection process is fast and clean; and most importantly, you must encourage them to talk about your business.

8. Expand Your Reach

Residential customers will definitely run out of metal scraps after you provide your service to them. Because of that, you will need to add some regular customers from business establishments. And to save you from frequently checking on them for scraps, provide them with a business card bearing your contact details on it. That will allow them to summon you whenever they will need your service.

You can also establish a collection checkpoint within their neighbor or better still, put your business on the web and encourage your customers to reach you via social media if there is to be a collection. You can also make use of software to schedule and keep in touch with your customers and suppliers.

9. Subscribe to Newsletters

To get more information about the trends of the industry you entered, it is a great idea to subscribe to metal scrap related online newsletters. Some of the websites you can get newsletters from are Fiber Market News, Construction and Demolition Recycling, and Metal World. On the other hand, once you visit those sites, you will be able to learn more about running a scrap metal recycling business.

5 Challenges of a scrap metal recycling business

Though scrap metal recycling is a very lucrative business, there are still some challenges accompanied with it. Below are some challenges you will encounter in the scrap metal recycling business.

1.   You will be dealing with harmful objects

These scrap metals are sharp and very dangerous. When handling them, if you are not careful, you are likely to sustain injuries. Therefore, extreme care is required when handling them.

2.  You will be dealing with bulky wares

Some of these scrap metals are too bulky, thus making it difficult collection. Examples of the bulky scrap metals are scrap motor parts, zinc etc. To overcome this challenge, you will need cranes and pulleys.

3.  It takes time to separate or sort

When recycling scrap metals, some wastes are produced and it takes time to separate these wastes. Even before recycling it, it takes time to separate the recyclable materials from the non-recyclable materials.

4.  You are prone to poisoning

Running a metal recycling plant exposes you to toxins. Some of the recyclable metal scraps are very poisonous and are harmful to man. An example of a poisonous content in a recyclable metal scrap is lead. An exposure to lead dust or fume will put you at a risk for lead poisoning.

5.  It is capital intensive, labor intensive and time consuming

Scrap metal recycling is a bit time consuming. This is because it takes time to gather the scrap metals, transport it to the recycling plant and finally have it recycled. It is also a capital intensive business as you will need to purchase some heavy duty machinery. It is also not a business you can run alone, so you will need to employ helping hands.

Longevity lock 

It was hanging on the child's neck when the Ming and Qing kind ornaments, according to superstition, as long as Peigua ornaments on this, you can go to the provision of disaster evil, "lock" live life, so many children from birth onwards soon, such ornaments hung, has been linked to adulthood.

Ruyi

Ruyi’s prototype is a kind of toy that used to scratching utensils meaning never ask from people.then it’s morphological changed. Foreign wishful auspicious symbol and0 good luck.

Couplet

In Chinese pro-try, a couplet is a pair of lines of poetry which adhere to certain rules (see below). Outside of poems, they are usually seen on the sides of doors leading to people's homes or as hanging scrolls in an interior. Although often called antithetical couplet, they can better be described as a written form of counterpoint. The two lines have a one-to-one correspondence in their metrical length, and each pair of characters must have certain corresponding properties. A couplet is ideally profound yet concise, using one character per word in the style of classical Chinese. A special, widely seen type of couplet is the spring couplet used as a new year’s decoration that expresses happy and hopeful thoughts for the coming year.

Face mask

Face mask refers to Chinese opera (especially opera) actor's face makeup pattern, because these patterns are specific specifications, it is called Facebook. Facebook's role is to use different colors and lines form a variety of patterns to symbolize the various traits of character and the characters, such as Faithfulness good and evil, and so on.

Lantern

A lantern is a portable lighting device or mounted light fixture used to illuminate broad areas. Lanterns may also be used for signaling, as torches, or as general light sources outdoors. Low light level varieties are used for decoration. The term "lantern" is also used more generically to mean a light source, or the enclosure for a light source. Examples are glass pane enclosed street lights, or the housing for the top lamp and lens section of lighthouse.

Environmental protection is a practice of protecting the natural environment on individual, organizational or governmental levels, for the benefit of both the natural environment and humans. Due to the pressures of population and technology, the biophysical environment is being degraded, sometimes permanently. This has been recognized, and governments have begun placing restraints on activities that cause environmental degradation. Since the 1960s, activity of environmental movements has created awareness of the various environmental issues. There is no agreement on the extent of the environmental impact of human activity, and protection measures are occasionally criticized.

The dove as a symbol of world peace, and for the world recognized, when Picasso began. 1940, Hitler's fascist bandits captured the French capital Paris. Picasso was a dull mood to sit his studio, when someone knocked on the door to a neighbor who is a mish old, I saw the old man holding a bloody pigeons, to Picasso tells a tragic story. The original old grandson kept a flock of pigeons, usually he often fasten strips of white cloth with a bamboo pole as a signal to attract pigeons. When he learned that his father died in the battle to defend Paris, the young mind kindled the anger of hatred. He wanted white bar represents surrender to the enemy, so he switched to red cloth to attract pigeons. Conspicuous red cloth was found in the German invaders, brutal fascist gangsters threw him into the downstairs, died in the streets, but also with a bayonet in the pigeon holes all pick dead pigeons. Old people talking about this, Picasso comes "Sir, I request you to give me painting a dove, a good memory of my grandson was brutally killed by the Fascists." Subsequently, Picasso With grief, swipes plotted a flying pigeon - this is the "Peace Dove" prototype. November 1950, to commemorate the World Peace Conference held in Warsaw, Picasso also gladly drew a mouth, an olive branch Dove. Was a famous Chilean poet Pablo Neruda called it "dove of peace", thus, was formally recognized symbol of peace pigeon think.

Bones

The bones of dead animals or people are corrupt or leftover bones, often dead like symptoms, often incarnation of death or ghost image, also used as material, made of bone.Often used to represent death and danger

Graffiti

Graffiti refers to man-made in the public, private facilities or walls and intentional marks. Graffiti can be a picture, it can be text. A representative of things to represent the views of civil society, but also the street culture

Visual communication

Visual communication is communication through a visual aid and is described as the conveyance of ideas and information in forms that can be read or looked upon. Visual communication in part or whole relies on vision, and is primarily presented or expressed with two dimensional images, it includes:. signs, typography, drawing, graphic design, illustration, Industrial Design, Advertising, Animation colour and electronic resources It also explores the idea that a visual message  accompanying text has a greater power to inform, educate, or persuade a person or audience.

Overview

The evaluation of a good visual communication design is mainly based on measuring comprehension by the audience,  not on personal aesthetic and/or artistic preference as there are no universally agreed-upon principles of beauty and ugliness. Excluding two dimensional images, there are other ways to express information visually - gestures and body language, animation (digital or analogue), and film. Visual communication by e-mail , a textual medium, is commonly expressed with ASCII art , emoticons , and embedded digital images .

The Eye of Horus

The term 'visual presentation' is used to refer to the actual presentation of information through a visible medium such as text or images. Recent research in the field has focused on web design and graphically-oriented usability. Graphic designers also use methods of visual communication in their professional practice. Visual communication on the World Wide Web is perhaps the most important form of communication that takes place while users are surfing the Internet. When experiencing the web, one uses the eyes as the primary sense, and therefore the visual presentation of a website is very important for users to understand the message or of the communication taking place.

The Eye of Horus is often referred to as the symbol of visual communication. It is said to be a representation of an eclipse, as the corona around the pupil is like the corona around the sun during a solar eclipse.

Important figures

Aldous Huxley is highly regarded as one of the most prominent explorers of visual communication and sight-related theories.Becoming near-blind in his teen years as the result of an illness set the stage for what would make him one of the most intellectual people to have ever explored visual communication. His work includes important novels on the dehumanizing aspects of scientific progress, most famously Brave New World and The Art of Seeing . He described "seeing" as being the sum of sensing, selecting, and perceiving. One of his most famous quotes is "The more you see, the more you know."

Max Wertheimer is said to be the father of Gestalt psychology . Gestalt means form or shape in German, and the study of Gestalt Psychology show emphasis in simplicity, as its properties group visuals by similarity in shape or color and proximity. Looking for continuation, closure, and figure-ground principles in studied images is also intensively taught.

Study of visual communication

Students studying visual communication are taught the basic physics of light, anatomy and physiology of the eye, cognitive and perception theories, color theories, Gestalt psychology , aesthetics, natural reading patterns, design principles, semiotics , persuasion, camera/filming actions and image-types, and so forth. Colleges for visual communications differ in their approach, but most combine theory and practice in some form.

Visual communication takes place through pictures , graphs and charts , as well as through signs , signals and symbols . It may be used either independently or as an adjunct to the other methods of communication.

Image analysis

Visual communication contains image aspects. The interpretation of images is subjective and to understand the depth of meaning, or multiple meanings, communicated in an image requires analysis.

The Visual Communication Design program educates and trains designers for the communication needs of industry and society. Emphasis is placed on the conception, creation, planning and realization of visual solutions to complex problems in contemporary culture. Students integrate methodology, prototyping, aesthetics, human factors, technology, materials, context and audience to develop strategies and solutions that give form to print, screen and the built environment. Faculty emphasize the objectives of design rather than the process of production, and encourage innovative visual ideas that inform, interpret, instruct or persuade the intended user across the spectrum of application.

The success of the program is evidenced by the receipt of numerous national and international student design awards/scholarships as well as significant publications. Three international design journals, Novum (Germany), IDEA (Japan), and Art and Design (China) have produced major articles on design education featuring the University of Washington program of Visual Communication Design.

Visual Communication Design is one of the largest undergraduate programs in the School of Art. It has evolved over the past 20 years into a professional program primarily aimed at visual communication in the corporate, institutional and municipal sectors. It is an intensive program emphasizing visual problem solving, organizational skills, and information theory. The curriculum includes all phases of typography, information design, design systems, exhibition design, publication design, new media, and visual methods/processes.

POP CULTURE

Popular culture is everywhere. You know it when you come to the Internet, listen to music, watch television or go to a movie, concert or stage show. You the know the artists, the actors and actresses, sports personalities and the games they play . Today, anything with a buzz is deemed pop culture. The book definition says pop culture is a collection of thoughts, ideas, attitudes, perspectives, images preferred by the mainstream population. A sort of common denominator. 

The most common pop culture catagories are: entertainment (movies, music, TV), sports, news (as in people / places in news), politics, fashion / clothes and technology Slang, has also become popular in our culture as each year. seems to have its own slang signature, especially with tweens and teens Terms such as "going viral" are new pop culture -. not only the term, but the viral product itself. 

Each one of us has our own pop culture menu Look at your apps, your bookmarks, your songs playlist, TV shows, movies:. What you 're saying on your favorite social net Smartphones today are the center of your pop culture.. 

Although not used in our lexicon back then - modern pop culture (as we know it) began with the baby boomer generation and ". Buying power" As boomers came of age with their disposable incomes - that influence led the pop culture revolution It began. during the 1950's with rock n 'roll, TV, Dick Clark and the hoola hoop, transistor radios, into the 1960's and beyond. 

The term "pop culture" became mainstream during the 1980's. Before this, we used "popular" to describe things such as, top song playlists or "pop" as in art or "best" or "top" selling, as in books. 

Pop culture is fun, fascinating and is at the center of our lives.

WEEK 1

What is Brand?

Brand is often the company name or logo referenced for a specific business. 'Branding' is when their name, logo or company specific identifiers are strategically placed to better market their brand to the consuming public.

what is brand identity ?

The visible elements of a brand (such as colors, design, logotype, name, symbol) that together identify and distinguish the brand in the consumers' mind.

WEEK 2

Brand analysis-Choose a brand that you are interested in/relevant to your major field of studies, analyse by

-overview

-vision & mission statement

-meaning/value

-competitors example

-brand dynamic/mechanic, eg. roadshow, merchandizes , TVC etc.

overview

Nike is the world's leading sporting goods manufacturer, headquartered in Oregon, producing all-inclusive sporting goods: clothing, footwear, sports equipment and so on. Nike trademark logo is a small hook.

Vision

Why is this so important symbol for Nike's corporate culture? Reason is that it's ancient wisdom and the United States "just do it" (Just Do It) are inseparable. Nike does not sell shoes, it sold a way of life, which is the key to its success. The logo for inspiring and energetic and determination behind this philosophy is that everyone concerned with, whether you are not athletes. Nike use one kind of inspirational style of language to motivate consumers. No matter who you are, what your hair or skin color is, you suffered physical or social life, what limitations, Nike convince consumers that you can do. It tells people to pull ourselves together, grasp the steering wheel of life, and to take action. In the "just do it" ad behind, is a very American-style ideology; However, with the progress of globalization, the original ideology of what the United States, became a common desire around the world, eager to there is a level playing field, allowing people not only in sports but in every aspect of life are a short length of contention. This can be traced back to early American pioneer spirit, and their desire for success. Nike is undoubtedly the great American dream of global marketing and promotion of their work ethic; Nike tells its customers, if you are determined, unremitting struggle, you will surpass others, to conquer everything. Borrowed by such methods, namely the use of people's fervent desire for success, Nike has also created its own kind of personality and attitude. Through clever use of a very simple ad punch line, it succeeded in an attitude toward life into the commodities they sell.

Meaning/value

NIKE this name, in the eye of the West was very lucky, and easy to read and easy to remember, can be called very loud. Nike trademark symbolizes the Greek goddess of victory wings of feathers, representing the speed, but also represents the dynamic and gentle. Nike Nike's trademark, is a small hook patterns, modelling simple and powerful, urgent, such as lightning, to see people think of using speed and explosiveness after the Nike sports goods produced. For the first time to "Nike" name sports shoes, soles square convex tablets to enhance the stability, both sides of the body of the shoe has a knife-shaped curved hook, a symbol of the goddess of the wings.

Competitors example 

Nike's dominance in the victory over a strong opponent after another established. 

For example, as a rising star, Nike has faced tremendous pressure Adidas. The company is its founder - German Adi Dassler (Adi Dassler) named, is the world's oldest sporting goods manufacturer. On the 11th Olympic Games in 1936, an outstanding African-American athlete Jesse Owens running shoes foot 登阿迪达斯 one stroke to win four gold medals. Since then, as the world's best track and field shoes, Adidas thriving for decades. 1972, the first available start selling Nike shoes. Over the next 20 years, gradually Nike, Adidas completely eaten lunch. Today, Adidas's sales in the United States ranked only 4, was Nike's far behind them.

brand dynamic/mechanic, eg. roadshow, merchandizes , TVC etc.

Nike has been around the world will inspire every athlete and offer their best products as glorious task. Nike's language is the language movement. Nike has put a lot of manpower and material resources for new product development and research. Nike's first Air technology to the sports world has brought a revolution. The use of this technology to produce sports shoes can well protect the athlete's knee, reducing the impact on the knee when it landed as strenuous exercise in